When we posted some of the golf simulators we’ve installed in our custom homes, we were shocked to see them start going viral on social media. As a builder with a team that loves golf, only second to building custom homes, we totally understand the appeal. Some of us have even installed simulators in our own homes.
While many builders have stopped showcasing them because they’re not the newest trend, we’ve leaned in. So what is it about the way we design and build our golf simulator rooms that’s catching the attention of hundreds of thousands of people?
More than a golf room: an experience
While others simply install a golf simulator in a spare room, we take it several steps further. Our most popular simulator room is fully sunken with multi-level tiers, custom fit for four oversized sofas to create a cozy theater-style seating area. It’s not just a golf room; it’s a full-blown theater and golf lounge hybrid.
We’ve also added custom-built golf bag holders and integrated shelving for displaying memorabilia and gear in a clean, purposeful way. We install Full Swing simulators, which offer far more than golf: soccer, baseball, football and other games everyone can enjoy.
Golf simulators shouldn’t be hidden away or crammed into a space where only one person can enjoy them.
Most builders tuck golf simulators into back rooms, but we made this one the grand centerpiece of the basement, and designed it so even those watching feel part of the action. In homes where full seating isn’t possible, we’ve created sunken ledges and bar-height counters so people can still gather, mingle and watch comfortably.

Why they’re worth it
In Iowa, golfers lose an entire season every year; just as they’re honing their swing, the weather changes. A golf simulator means year-round play, and with Full Swing’s multi-sport features the entire family can join in.
It’s also a standout entertainment feature, something guests remember. And when your simulator room is also a theater or game space, it adds even more value to your home. In the luxury market especially, buyers want more than square footage. They want lifestyle.
Thinking about building one of your own? We’d love to help you design a simulator space that fits your lifestyle, your home and your swing.

